Sunday, October 2, 2011

Week 4 - Input Devices

I think this week's lecture was one of the most important lecture for my entrepreneurial idea; Input devices and NFC technology. Near field communication, or NFC, is technology that allows for simple business transactions, exchanging data, and connecting near devices wirelessly. This is technology already deployed and used in Asia for paying goods, swiping their smartphones in subways instead of their credit cards, and other places. It hasn't really hit the U.S market yet, but I think it will soon as wireless carriers and favoring this technology and companies are putting NFC chips in smartphones. 

NFC technology allows 3D augmented reality to become really practical and hit the mass market. We can see it already happening in States with Google Nexus S 4G as it has little NFC chip built in. However, without valid software and mass infrastructure, it cannot succeed, just like any other technology. Google Wallet is the first to hit the market with partnering credit card companies and some big chain department stores. Most companies favor NFC over RFID and bluetooth, or any other wireless data transferring technology, because it is simply more secure much easier to put on to devices. 

For my augmented reality application, NFC plays vital role as it will help people make business transactions, or placing an order right from the app when they arrive at the store without talking to the employee. They can just use their smartphone camera to look at desired item which will have QR code attached so you can look at the details, and buy it all right from your phone. I'm learning more and more newly developing technology that will help my idea become more broad and practical. I can't wait to learn more technology and imagine my application utilizing them. 

No comments:

Post a Comment